PCI provides information on 2014 developments on its own campaign website

New microsite

This year, PCI Augsburg GmbH has placed its new generation of PCI Flexmörtel and the new, very low-emission "Universal Tiling" installation system at the centre of all its marketing activities. Both the PCI Flexmörtel S1 and PCI Flexmörtel S2 are important components of the system, which, in addition to construction for healthy living, also particularly underpin the aspects of comfort, hygiene and aesthetics, as well as rapid construction progress on fresh cement screeds. As part of "The best PCI Flexmörtel generation of all times" campaign, the company has set up its own microsite, giving construction professionals immediate access to all they need to know about the new products. This comprehensive range of information can be found under www.pci-aktion.com (in German only).

Multimedia information

In addition to being able to download technical data sheets, test certificates, brochures and guarantees, interested individuals can also view application films which show how to handle the innovative PCI Flexmörtel products correctly. It also includes information on the new, very low-emission "Universal Tiling" installation system, which can be used for all tiled surfaces, both indoor and outdoor. A particular advantage of the "Equally spaced joint pattern" variant is that the edges of areas or movement joints are no longer disturbing the harmony of the tiling. This gives the tiler the freedom to create aesthetically sophisticated tiled areas regardless of the geometry of the room and the age of the screed. The microsite also offers everyone the opportunity to participate in a competition with attractive prizes such as smartphones and tablet PCs. All you need to do is correctly answer one question online.

"Establishing our own website emphasises the importance of the products and systems presented here. However, the primary aim is of course to keep our trade partners up to date in a concise and easy-to-understand manner in order to make their everyday work easier," explains Rogèr Costa, PCI Marketing Manager Tile Fixing Systems Europe.

On the new PCI microsite, which can be found under www.pci-aktion.com (in German only), construction professionals have immediate access to information on the new PCI Flexmörtel S1 and PCI Flexmörtel S2 tile adhesives and the new, very low-emission "Universal Tiling" installation system. Technical data sheets, guarantees, test certificates, product brochures and application films facilitate the daily work of construction professionals.